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Free ACM Event: Designing With the Mind in Mind

July 20, 2011 @ 6:30 pm

Free ACM Event:

Designing With the Mind in Mind:

The Psychological Basis for UI Design Rules
https://www.sfbayacm.org/home

<a href=”https://www.sfbayacm.org/home”></a>
Wed, Jul 20 
Hewlett Packard, Bldg. 48 Oak Room, Cupertino, CA, US 
Keywords: ACM, UI, design rules, application, software, designers, psychology, cognitive psychology, SFBAY ACM. 

Speaker: 
Jeff Johnson 

Event Details 

UI design rules are not simple recipes to be applied mindlessly. Applying them effectively requires determining their applicability (and precedence) in specific situations. It also requires balancing the trade-offs that inevitably arise in situations when design rules appear to contradict each other. By understanding the underlying psychology for the design rules, designers and evaluators enhance their ability to interpret and apply them. Explaining that psychology is the focus of this talk.

Details

Date:
July 20, 2011
Time:
6:30 pm
Event Category:
Website:
https://www.meetup.com/SF-Bay-ACM/events/25968321/

Organizer

SF Bay ACM Chapter
Website:
https://www.meetup.com/SF-Bay-ACM/

Venue

HP Cupertino, Building 48, Oak Room (Prunridge and Wolfe)
19483 Prunridge Avenue
Cupertino, CA 95014 US
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